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Great thing about software: it can increase in value with use. The more we use/put into it, the more we get out - @nireyal #productsense
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@adamsigel exactly! And that feature was available first. Glad they don't though :) @instagram @freshtilledsoil
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RT @cluxmoore: Anticipation of the reward is enough to stimulate a brain response. Variable rewards will spike this response. #productsense
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Just a side note: I've seen a whole lot of speakers over the years, and @nireyal is one of the most engaging I've witnessed. #productsense
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Truth: nobody ever landed on @Twitter by accident. Conversion came from removing distractions from signup - @nireyal #productsense
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Interesting paradox: @instagram has created a hook without an obvious external trigger on the app: no update count badge #productsense
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RT @cluxmoore: A huge thanks to @tmiask and @heytaralynn for producing such great work and making me look good at #ProductSense
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Set the hook: connect the user's problem to your solution with enough frequency to create a habit @nireyal #productsense
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RT @IanoftheFuture: 74% of people who have downloaded WhatsApp use it every day. How do we create that kind of habitual use? @nireyal #prod…
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RT @jeremy_daly: Great presentation on Scaling Empathy with Customer Personas by @cluxmoore at #productsense
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Good A: initial value is high for design team, but bigger long term gain is having whole team internalize details @cluxmoore #ProductSense
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RT @PMinHeels: At the @freshtilledsoil #productsense event! Nice recommendations on #personas from @cluxmoore http://t.co/JQU0QBMHBs
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Good Q: is the act of creating the persona more valuable than referencing it on an ongoing basis? (To @cluxmoore at #productsense )
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RT @IanoftheFuture: Getting persona data into business analytics suite might just let you convince the C-suite folks you're right sometimes…
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Real data and analytics are vital to understanding true value of good design decisions - @cluxmoore #productsense
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Have to say @cluxmoore hit it out of the park with his team's in depth development and use of data infused personas @Buildium #productsense